Friday, April 3, 2020
Subscription Box Industry Insights

Subscription Box Industry Insights

The Washington Post has an interesting article on boxes.  Yes, that's right boxes.  And guess what, they're not boring any more. Online retailers are giving the humble cardboard box an extreme makeover, transforming a four-sided receptacle for delivering goods into...
HelloFresh, has an interesting referral program. The company sends its subscribers a direct mail piece with four, $40-off coupons for the first box. The subscriber just needs to hand these discount cards to friends to refer the service. When a...
Mumbrella reports on the growing subscription economy. The subscription economy, the benchmark sales model for magazines and newspapers for many years, is now being embraced by brands as they attempt to shift consumers from single purchases to a recurring revenue model. David...
Digiday gathers some interesting, and highly positive information about the subscription box business. Here's some highlights from this report. If Amazon revolutionized retail with efficiency and ease, it took some of the joy of discovery out of the picture. Subscription boxes may...
While our chief interest here is Subscription E-Commerce, this UPS overview of the online shopper is full of insights! Interest in subscription-based services, in which consumers pay a recurring fee to receive products on a regular basis, appears to be dwindling....
TrueShip (http://www.trueship.com) — the leading provider of ecommerce shipping software (ReadyShipper) and automated returns management solutions (ReadyReturns) – is taking an in-depth look at the booming ecommerce subscription box business. With recent subscription services being bought for large sums of...
Business Insider recently toured the company's New York City headquarters to see how Bark & Co lives its brand, from massive piles of dog toys to sneaky canine treats to a regular rotation of furry coworkers. Check out what...
Here's a wonderful summary of the subscription box space from Shorr Packaging. There's lots of winners, and a few losers too.  Check 'em out below. Thanks again to Shorr Packaging for this infographic
In this prescient article from 2012, David Pakman predicts the success of Dollar Shave Club (DSC).  This look at DSC's asymmetric marketing is brilliant, and every subscription box company could learn a little... or a lot, from it. eCommerce companies can be...
In this fascinating article, David Pakman shares his reasoning why he was an early investor in Dollar Shave Club... and why it had massive success so quickly. When I first met Michael in June of 2012, I had already seen...

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