Friday, December 6, 2019
Subscription Box Industry Insights

Subscription Box Industry Insights

Here is a really interesting story on how a very successful subscription box is rebranding and changing direction. The Chicago Tribune reports on the re-branding of Mystery Tackle Box. Mystery Tackle Box, based in Chicago, has built a growing business out...
Bloomberg takes a skeptical look at the subscription box industry. As more and more flood the scene, VC's wonder if their time has passed. The boxes that make up the monthly subscription industry differ in price and content, but the premise...
Here's how Katia Beauchamp, CEO and Co-Founder of Birchbox, answered this question on Quora. I am going to bullet these out, because it seems more useful: Shared our idea with everyone. We were the opposite of stealth and trust me...
  This article by Armando Roggie raises some excellent points. The section that is the most useful for people considering new subscription services is about solving the right problem for subscription box success. What Problem Does Your Subscription Solve? Subscriptions are shopping with...
Here's a conversation with Andy Papier, of MyGrandBox.com. Andy tells us about why he started MyGrandBox, and what's special and unique about this service... and it really is unique, with personalized contents from the sender to the recipient. You can also...
In this brief conversation you will meet Alexis and Josh Lampley, founders of NerdyPost.com NerdyPost is a new subscription service for fan boys, fan girls, and nerds everywhere.  Their June offering was Harry Potter themed, and July was Game of...
Salon has a great little Q&A with Chris Davis of Loot Crate. Salon spoke to Davis about how he’s built his rapidly expanding geek empire. Growing up in Southern California, you dreamed of becoming the next Bob Iger, the head of Disney. What...
24-7 Wall Street ponders who might be the next Dollar Shave Club. They used Privco's info to identifysubscription services with fast growing revenue. The idea of subscription based services is not a new one. Before viral YouTube videos featuring bears, chainsaws, and...
James Veraldi takes a hard look at subscription commerce. So Many Boxes — the subscription commerce craze When Birchbox first launched in 2010, it was a novel concept. This notion of paying a flat, monthly fee and getting a highly curated selection of...
A Wharton professor of marketing tells Privcap why he believes subscription commerce companies, like Dollar Shave Club, are the future of retailing, meaning tough times for legacy players that don’t adapt. Here's a transcript of the interview with Professor Fader. Subscription...

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